As PR, Marketing and Content Creation Consultant for Vione Paros, Elena has led communications, narrative development and experiential strategy for the hotel’s launch and ongoing positioning.

Working closely with ownership, the GM and creative partners, she articulated a brand language rooted in aesthetic, experience and local authenticity. Her work includes PR strategy, media relations, content creation and event curation focused on building long-term brand equity rather than short-term visibility.

She has cultivated relationships with leading travel editors, tastemakers and industry partners, securing coverage that positions Vione as a quietly influential presence in the Cyclades in publications including Forbes, CN Traveller and The Time.

In parallel, she has collaborated with AM Studio Paris to ensure alignment between creative vision and its expression, crafting a story that invites Haute Mediterranean living, loyalty and emotional attachment.

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